Justdiggit’s first-ever Movie Roadshow in Kenya

We are excited to launch our first-ever movie roadshow in Kenya, which will travel across the Chyulu landscape. Together with our local partners, Maasai Wilderness Conservation Trust and Big Life Foundation, we will take powerful stories of regreening directly to the communities working in the centre of restoration. This initiative is more than a film screening. It is a space to educate, inspire and celebrate communities coming together to see their own regreening journey come to life on screen.

A generational story

At the heart of the roadshow is ‘Shamba Hai’, a short film about Ole Nkuruna, an elderly man who sets out to search for his lost goats. He meets Ledama, a young man who joins him, and along the way, their journey becomes a walk through memories and a conversation across generations. Ole Nkuruna remembers his childhood, when the land was greener, grazing was abundant and nature thrived. And compares this with the reality of today, where land degradation has become increasingly visible and challenging for pastoral communities. 

Ledama represents the next generation: listening, learning and seeing the land through the stories of those who knew it before. Together, their journey becomes a bridge between past and present. Restoration is not only about bringing grass back, but it is also about protecting it, managing it wisely and ensuring that future generations inherit healthier landscapes.

‘Shamba Hai’ is about the transfer of knowledge from one generation to the next: a reminder that regreening is not only about restoring, but also about preserving care and respect for the land. 

Stories that inspire action

Through this movie roadshow, we aim to spark conversations, strengthen community pride and inspire collective action. Seeing familiar faces, places and practices on screen makes regreening tangible and relatable, something that belongs to everyone.

Together with our partners, we are proud to share stories that honour the past, celebrate present efforts and point toward a greener, more resilient future.