Celebrating 1 Year of Kijani! On Nane Nane (8th of August), Tanzania came together to honor the heroes of the land—farmers who feed the nation, protect the environment, and drive economic development every single day. For us at Kijani, this year’s Nane Nane was extra special, as it also marked one year of the Kijani App! Since its launch, the app has reached more than 18,000 users, becoming a tool of transformation and supporting farmers with knowledge on regreening and environmental conservation. The journey continues, and our mission remains the same: to reach every farmer, every village, and every corner of Tanzania. And soon—Kenya!

We’re excited to share a new feature in the Kijani App. The ‘Basket’ section now includes Dynamic Media—a space where content like videos, audio clips, and articles updates automatically, with no need to download a new version of the app. This upgrade allows us to publish real farmer testimonials directly through the app. Users can now access inspiring stories, practical farming tips, and community updates as soon as they go live. These dynamic, real-time updates not only keep the content fresh, but also celebrate the successes of farmers and the impact of their work.

We’ve turned our most well-known regreening technique 'bunds' into an app course! These simple yet powerful "earth smiles" capture rainwater and help restore vegetation fast. The course is rich in educational content — including animations and dedicated step-by-step instruction videos — and was developed in collaboration with Sustainable Land Management specialists, a videographer, a graphic designer, and a copywriter. Because bunds are our signature method, we’re making the course widely available — not only through the mobile app but also via the Justdiggit website, the Greener.Land tool, and our YouTube channel.

Milestone Moment! The Kijani App has officially reached 10,000 downloads on the Google Play Store! We’re now leading the way among African regreening-focused apps — and we’re just getting started. 🌱 So far, 96% of users have begun the onboarding process, 46% have recorded their GPS location to receive tailored advice, and 63% of total downloads are active users who have opened the app more than once. Let’s keep growing!

Local organisations have always been essential for Justdiggit, and this also applies to the Kijani App. We are optimising for the best of both the physical and digital worlds. To achieve this, we are launching a pilot with various Farmer-Facing Organisations (FFOs). This pilot aims to test the effectiveness and relevance of FFO accounts while gathering valuable insights for further development. Personal accounts for farmer-facing organisations will enable them to use the Kijani App to share content with their communities.

The new Greener.Land website is now live! This tool—now also available as an app—is designed for NGOs, agricultural organisations, and other professionals worldwide to help identify the most effective strategies for landscape restoration. It recommends only interventions that are well-suited to the specific landscape and align with user preferences. Plus, the built-in AI assistant, GreenGPT, offers guidance and insights to support decision-making. Website: www.greener.land

We’ve published a new course on the Kijani App: Dryland Fodder. This course teaches users how to produce fodder in drylands to keep their animals healthy when grazing is scarce. With shifting rainfall patterns, this skill will become increasingly essential.

This is a map showing the location of 2,779 Tanzanian users that recorded their GPS location in the app. We use their location to give them personalised advice on which regreening techniques might work on their land.

Phone surveys and field-testing show 94% of users from the Nane Nane farmer event and WhatsApp contacts have kept the app. 70% expressed to have shared the app (content) with others. Users request more content on topics like organic pest control, as well as a community page. An iOS version is in demand, particularly among corporate professionals, to enhance collaboration and expand the app's reach.

On the 17th of September Justdiggit was present at the Global Landscape Forum in Nairobi to launch the Greener.LAND app. The event offered significant visibility, reinforced ongoing initiatives, and established connections with an engaged audience.

We officially launched our app during the Nane Nane event which takes place the first 8 days of August. It’s a yearly celebration of the important contribution of farmers to the national Tanzanian economy. Nane Nane means "eight eight" in Kiswahili, the national language of Tanzania. Our team, along with partner organisations, participated in various farmer-focused events across the country.